DC appoints NZ rep

DC appoints NZ rep

Destination DC, the official destination marketing organisation for Washington DC, has appointed Canuckiwi Ltd to represent it in New Zealand and Australia.

 

Canuckiwi will manage travel trade strategy, public relations and industry alignment. Corey Marshall, principal director of Canuckiwi, says the company will enhance the Discover the Real DC campaign under its DC Cool brand through cooperative strategies with key wholesale, airline and trade partners, as well as increase awareness with media stakeholders. With $11.5 billion in development and more than 4500 hotel rooms in the pipeline, there are many new ways for New Zealanders to experience the city, Marshall adds. corey@canuckiwi.com

ProMag