Sustainable Coastlines is one of several New Zealand projects supported by the TreadRight Foundation, established by the Tollman family of Trafalgar Tours’ parent company, The Travel Corporation, to encourage sustainable tourism worldwide. Tollman was recently awarded the 2018 TreadRight Foundation Award, for his support of the foundation’s ethos. It encompasses 50 projects globally managed in a three-pronged approach; ‘People, Planet and Wildlife’. Cleaning the oceans is critical, he says.
‘The current trajectory, if we do nothing, is that by 2025 there will be more plastic in the ocean than fish. Now I love sashimi, but where is that plastic going? Into the fish we eat.’ Tollman has cleaned beaches around the world, encouraging travel colleagues to join him. ‘The first time people do this, and find all the straws and bottles and plastic bits, it changes their perspective and it changes the way they consume. From my perspective this is an issue we can all do something about.