Thursday, 21 May 2020 21:59

Trade part of ZQN campaign

Destination Queenstown will launch a ‘dream, plan, book’ winter campaign on 1 June to stimulate demand for Kiwis to travel post-lockdown.

This includes a new hero campaign video that showcases the Queenstown winter experience, followed by targeted promotional content to communicate Queenstown’s offering and deals to different segments. Hero product and member deals will then be promoted to drive traffic to queenstownNZ.nz and generate referrals.

Published in New Zealand

ProMag