Those tourism operators still in business are mainly intending to tough the current crisis out by adapting to the new conditions, the latest Covid-19 Tourism Industry Survey shows.
Released at the Tourism Industry Aotearoa Summit in Wellington this week, the survey revealed that 43% of respondents are staying in business ‘pretty much as they were’, while 47%
are continuing to operate but at a reduced capacity. Meantime 10% of respondents have placed their businesses in hibernation. None had ceased trading but TIA chief executive Chris Roberts,
New Zealand tourism operators have been advised to hold their prices when the hoped for domestic tourism ‘surge’ begins during Alert Level 1.
Speaking at a Tourism Industry Aotearoa (TIA) webinar, Tak Mutu from Rotorua luxury tour operator, MDA Experiences said there is ‘lots of sound’ about New Zealand activities being too expensive.
The decision to allow Kiwis to start travelling around the country by air under Alert Level 2 will help kick-start regional economies says the New Zealand Aviation Coalition (NZAC).
Justin Tighe-Umbers, chair of NZAC, says the move will help save and regrow jobs and businesses.
Auckland Council’s new ‘Airbnb rate’ falls dismally short of the mark and fails to reduce unfairness for traditional accommodation providers, says Tourism Industry Aotearoa.
By 2025, the tourism industry will be worth $41 billion dollars. With TRENZ being an annual celebration of the tourism industry in New Zealand, an important point raised at this year’s event was how to tackle this rapid growth rate, and the impact it has on our country.