Sustainability key to tourism

Sustainability key to tourism

Sustainability and quality are two key focuses in Tourism Fiji’s plan for future tourism growth. With tourism a major income earner for the country, ensuring a structured tourism product growth is vital for both visitors and locals.
Tourism Fiji regional manager NZ Sonya Lawson says Fiji is a proud nation and is well aware that its natural resources are not only valuable tourist attractions but must also be honoured and protected.
‘This is reflected in the growing number of sustainable tourism initiatives in place throughout Fiji including mangrove and reef revitalisation, turtle releasing and growing of local organic produce for hotels and resort restaurants,’ she says.

‘Hotels and resorts support local villagers by employing them and also ‘giving back’ to help local school and villages build vital new infrastructure.’
Lawson says tourists can contribute by picking up a hammer in some instances and helping build a community project.
The Tourism Fiji 2021 plan includes developing a resilient, productive, quality holiday offering as well as influencing quality investment to grow the industry in a sustainable manner and ensuring that the industry is prepared as it can be for climate change and global economic changes.

ProMag