Hudson-Athens Lighthouse, New York State Hudson-Athens Lighthouse, New York State

NZ rep for New York State

Linkd Tourism has been chosen by New York State’s Division of Tourism to be its New Zealand and Australian in-market representative, responsible for travel trade sales, marketing and public relations efforts. Linkd Tourism will focus on driving visitation throughout the state, encouraging Kiwi and Aussie travellers to spend more time exploring the extensive range of visitor experiences available across New York’s 11 travel regions.

Ross Levi, vice president and executive director of New York State’s Division of Tourism says Australia and New Zealand are key markets for the state’s tourism businesses. ‘We place emphasis on specialist tour operators and travel agents who are essential to our international visitation. The expertise and connections Linkd maintains within the industry, coupled with their ability to tell our stories, will be key in encouraging more travellers to discover New York State.’

New York State is well-known as the home of the country’s largest and most populous city – New York City – and the Niagara Falls, but its varied geography and opportunities for rewarding leisure travel extend much further. These include hiking and biking in the Adirondacks, exploring wine trails in Finger Lakes, a ski and spa getaway in the Catskills, honouring the history of Revolutionary War and Underground Railroad at sites in the Capital-Saratoga region, discovering contemporary art and historic homes in the Hudson Valley, or relaxing on a Long Island beach.

In New Zealand, regional account manager Elaine Patton will be the main point of contact –

Related items