Craig Morrison, box office manager for the production in San Antonio says the Immersive Disney Animation has attracted 35,000 visitors there since it opened on 28 February.

‘We previously had Van Gogh here and 100,000 came through the doors. Going by the start with Disney we’re going to smash that figure.

‘We didn’t think many van Gogh fans would also be Disney fans – we were wrong.’

The experience is due to finish in San Antonio on 13 August but is likely to be extended.’