HLO to acquire ETG/FTG

HLO to acquire ETG/FTG

Helloworld Travel Limited has agreed to acquire 100% of Express Travel Group brands in Australia and New Zealand from current owners Tom Manwaring and Sintack Pty Ltd.

These brands include First Travel Group, YOU Travel, and Lifestyle Holidays in New Zealand; Express Travel Group, Creative Cruising and Chung Pak Travel in Australia.

Malcolm MacLeod, CEO at FTG says it’s an exciting opportunity and a new phase in the hugely successful history of First Travel Group.

‘After the devastation of 2020-21, FTG and its membership have hit unimaginable highs and this will enable us to maximise that success going forward. Our members and staff have proven their reputation for being awesome and we’re looking forward to working together with our new colleagues to continue that momentum.’

Chris Hunter, general manager NZ with Helloworld, says the company took time out yesterday to update its staff.

‘The response was greeted with enthusiasm and has been a positive one. For our people, this transaction brings forth a bigger, stronger and more diversified organisation and it presents exciting new growth opportunities.

Hunter reached out to partners of the Helloworld Travel Limited network in New Zealand, to assure them plans are in place to keep everyone informed and engaged throughout the process. 

‘This acquisition will allow Helloworld Travel Limited to maximise opportunities in technology and future investments, leading to industry efficiencies and greater returns for all stakeholders. In New Zealand, by combining the strengths and resources of Helloworld Travel Limited and First Travel Group, we can create an environment that fosters specialist travel services, enhanced technology solutions, efficient operations and transparent earnings and revenue-sharing options for all our network members.

‘We look forward to working closely with all our teams, network members, and partners to drive greater success in 2023 and beyond,’ adds Hunter.

In a letter to preferred partners, Manwaring says this is an ‘important milestone’ in the evolution of Express Travel Group, which will help ETG increase scale and capacity and deliver greater opportunity for its members and partners.

‘Exceptional service remains our mantra,’ he says, ‘with a focus on providing the best support. In line with this, Express tickets AU/NZ will be powered by Air Tickets technology from
1 July.’

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